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19 January 2021

It seems that everyone is in search of a brighter and more engaging smile. According to Statistic Brain Research Institute, “the tooth whitening industry rakes in over $11 billion annually.” Obviously, there is serious interest in this form of self-improvement.
12 January 2021
Non-standard solutions to help protect yourself during the pandemic.
Nowadays immunity is more important than ever. But it looks as if it gets more and more challenging to strengthen it. Anastasiya Ryabchenko, a Managing Director of “Rosapteka” pharmacy chain, explains what to do not to go crazy with fear, but to take reasonable care of immune protection in the face of the pandemic.
13 October 2020
Congratulations to the winner: a doctor from St. Petersburg Saida Kameneva! It was a great, truly cutting edge event that we consider important to support every year. Fighting the myths about the harm from teeth whitening, talking about the most-up-to-date technologies - all this is currently topical and, of course, is needed in Russia today. We are grateful to Professor Andrey Akulovich and his team for keeping the industry in good condition and advancing its development!
20 September 2020
Experts predict the second wave of coronavirus (COVID-19), accompanied by seasonal respiratory viral infections and influenza in autumn. The doctors are required to strengthen safety measures in clinics. We would like to bring to your attention additional preventive measures recommended by WHO to protect the personnel and patients of dental clinics.
09 May 2020
R.O.C.S has become the first Russian brand represented by iHerb at the international level. This was announced by Ilya Mikin, iHerb CEO in Russia, and Svetlana Matelo, the Head of commercial and industrial group of companies “Diarsi”.
17 March 2020
R.O.C.S. ® PRO KIDS Electro is a toothpaste made specifically for use with advanced electric toothbrushes, which are gaining ground all over the world.
R.O.C.S. ® PRO KIDS Electro contains a mineral complex, which is a source of calcium, phosphor, and magnesium (all three being structural elements of tooth enamel), and 12% xylitol.
24 February 2020
In terms of hit exhibitions that attract visitors from many countries — including Russia — in the fall of 2018 Vienna was the undisputed leader among the European capitals. Next to the posters announcing Monet and Bruegel, a bizarre giraffe on a blue background stood out in stark contrast, staring at passers-by with almost human eyes.
30 January 2020
With the support of Unident, the 47th meeting of Moscow Dental Discussion Club was held, and we congratulate all its participants! We thank the specialists for their unique lectures, it was a great educational day!
29 January 2020
If in 2005, marketers were asked if it was worth launching a brand with such a concept as R.O.C.S., they would have answered: crazy idea, people won’t understand. High-tech formulas, expensive production – why all this when there are proven business schemes? Svetlana Matelo, Head of DRC group of companies, speaks of how to achieve success by breaking patterns.
23 January 2020
In 2019, the Unident Group celebrated its 25th anniversary. The anniversary of the group’s first company, which opened in Moscow in April 1994. It is not that much by world standards, but it is not a short time by Russian standards either. Although the group has long been measuring itself by the standards of international companies, it does not change its traditions and principles of work.

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